Success Muffins


Once upon a time there was a muffin that was a great overnight success. There was also a muffin that built up success over a long hard-working career. There was also a muffin that was a complete failure. All three muffins tasted the same. The end.

Once upon a time there was a muffin that was a great overnight success. There was also a muffin that built up success over a long hard-working career. There was also a muffin that was a complete failure. All three muffins tasted the same. The end.

So I didn’t know what to write today so I did what any self-respecting blogger in this day and age would do: I turned to Facebook.

This was the first thing that I saw: http://www.policymic.com/articles/30626/7-reasons-this-muffin-mix-can-save-america . As a matter of fact- due to a slow connection it was the only thing that I saw. So I read the article and that seemed like a good place to start. For those of you with a short attention span here is what you need to know:

  • Jiffy makes muffin mixes.
  • Jiffy is a family owned company.
  • Jiffy’s policy is to provide product of the highest possible quality for the lowest possible cost.
  • Jiffy takes good care of their employees.

I have never used Jiffy mixes but I certainly plan to keep an eye out for them from now on, because whenever possible I like to support products and companies that take good care of their people. More and more this is becoming the exception rather than the rule.

I’m not sure why businesses are still so deadlocked on the bottom-line that employee and customer well-being suffers. This is the twenty-first century, after all: haven’t we learned that money isn’t everything?

Somehow we roughly equate money with success because it is a clear and quantifiable sign of progress or loss. You either have it or you don’t. Someone who has more of it than you must be more successful than you even though you have more friends. Someone with less of it than you must be less successful than you even though people respect them more.

I think this is because Americans are developing a warped sense that success must be achieved all in one go or it will never happen for you. We are taught at every opportunity that winning is everything and second place is first loser and it’s OK to scorn the kids who take home trophies just for participating because they didn’t really “earn” it.

We somehow think of success as a rare and finite object that you either possess or don’t possess and that can be taken away from you by someone else but not shared and certainly not built up over time. Success is like a single perfect diamond in our minds.

In reality success is more like a brick.

Everyone can earn a little brick of success. The more successful you are the more bricks you can have. The bricks aren’t valuable by themselves but you can build things with them. The more people you share your success with the bigger you can build. The bricks don’t have to be made out of money; they can be made out of respect, friends, loyalty, family, great works, good deeds, talents…

The point I am trying to make is that the good folks at Jiffy seem to have figured out what the rest of us have forgotten: that you don’t need to be flashy, exploitative, or a goldmine to be a success: humble success tastes just as good.

~ by Gwydhar Gebien on April 8, 2013.

One Response to “Success Muffins”

  1. […] months ago I wrote about Jiffy brand baking mixes after discovering that the Jiffy company seems to go out of their way to be Good Guys both to their […]

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